Why You Need An Online Course (And How I Built Mine)Sep 14, 2021
Have you ever thought about offering an online course?
I have to be honest. Building an online course for my accent and pronunciation students was one of the best decisions that I made for my business.
I highly encourage all SLPs (even if you specialize in another area like fluency, artic, voice disorders, etc.) and ESL teachers to consider creating an online training program for their students and clients.
Online courses are incredible in so many ways!!!
- They allow you to make money even when you are not directly working with students.
- Students have more flexible and affordable options to learn and improve.
- Easy to access, online guided training and practice between sessions helps our students and clients improve more quickly.
- You can help more people without overwhelm or burnout.
- They give potential students the opportunity to get to know you (and trust you!) a little more. This makes students more likely to take you up on higher commitment offers (like a free assessment or consultation) or higher cost offers (like private sessions.)
But when I encourage other teachers to create an online course, the first question that I usually get is...
Isn’t it really difficult and complicated to create an online course? And don't you need to be a software developer? Or have a huge budget to hire one?
NO! It’s so much easier than you think.
There are so many online learning platforms out there that make it so simple. Teachable, Podia, Thinkific, are all good options, but my recommendation is Kajabi.
If you didn’t already know, I use Kajabi for everything from my website and email marketing, to collecting payment and offering my online courses and services to my students.
Before Kajabi, I wasted over $20,000 when I hired a developer to build an online pronunciation program for me. Big mistake.
It never worked correctly, links kept breaking, the site wasn't secure, students had difficulty logging in...it was a total disaster!!! I spent all of my time dealing with tech issues (and paying someone to fix them) instead of creating content to help my students.
But then I found Kajabi (actually my web developer friend Anson did a ton of research and found it for me) and I can’t imagine where my business would be without it.
It’s an all-in-one platform for creating online courses, hosting your website, marketing your products and services, and even collecting payment from your students.
It’s easy to use. You don’t need any tech or design skills – everything is drag and drop.
They have amazing customer support, so if you run into trouble, there is always someone to help!
Kajabi also offers comprehensive training on how to build your online courses and memberships, how to launch and market your products and services, and other tools to get your business up and running. These trainings are free to Kajabi members.
I’ve taken other marketing courses (some priced at thousands of dollars) and I can honestly say that the Kajabi trainings are just as useful and just as effective at helping you create and sell your digital products and services.
If you have ever thought about creating a course of your own (I really think you should!) and have questions, let me know.
Generally, I'm not a tech-savvy person (I'm 45 and didn't have email until college!) but I've become quite the Kajabi expert (it's that easy to use) and I'm glad to help you get started if I can.
Talk to you soon,
Make Money Teaching Accents & Pronunciation: Free Getting Started Guide
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